Privacy policy

What Information We Collect

When you shop with Ayles Group, we collect the information genuinely necessary to process your order, keep you informed about its progress, and respond to anything you get in touch about. This includes your name, delivery address, email address, phone number, and payment details. It's worth being clear that payment information itself is handled directly by our payment processors — Shopify Payments and PayPal — and is never stored on our own servers or accessible to our team in raw form. Beyond order-related data, we also collect basic browsing information through cookies, which helps us understand how visitors move through the site, identify where things might be confusing or broken, and generally keep the store running smoothly and quickly.

How We Use Your Information

The core use of your information is straightforward: fulfilling and shipping the order you've placed, responding to any customer service enquiries you raise, and sending order-related updates such as dispatch confirmations, tracking details, and delivery notifications. If you've separately opted in to receive marketing communications from us, we may occasionally send emails about new products, seasonal ranges, or offers that are relevant to grounds maintenance, safety equipment, or filtration — never unrelated third-party promotions. You're free to unsubscribe from these at any point using the link included in every marketing email we send, and doing so won't affect your ability to receive order-related communications about anything you've actually purchased.

How We Protect Your Information

All transactions processed through our site use industry-standard encryption, consistent with what you'd expect from any established UK e-commerce operation. Internally, access to customer data is limited strictly to the Ayles Group staff who need it in order to fulfil orders, manage shipping, or handle customer enquiries — it isn't broadly accessible across the team, and it certainly isn't something we sell, rent, or otherwise trade to third parties for their own marketing purposes. We treat your data the way we'd want a supplier to treat ours.

Your Rights

Under UK GDPR, you have the right to access, correct, or request deletion of any personal data we hold about you, and to ask us clarifying questions about how that data is used. To make a request of this kind, contact us directly at info@aylesgroup.co.uk, and we'll respond within the statutory timeframe required under current data protection law. This policy is reviewed periodically and may be updated to reflect changes in our practices, our systems, or the law itself; whatever version is current will always be the one published on this page, so it's worth checking back if it's been a while since you last read it.